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Last Updated: 03/25/2025
in Poll unit
CivicScience's poll units (formerly called widgets) provide an entertaining experience for website visitors while allowing for maximum user data collection and, in turn, the most relevant insights once the code is integrated into the media partner...
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A Deep Profile report is a comprehensive comparative tool that uses a common weighting scheme to gain deeper insights into the behavior of a segment or group or to see how a segment compares to a benchmark. Most Deep Profile reports are created b...
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Last Updated: 12/03/2024
in InsightStore 2 Crosstabs
The Chi-square test of independence (also called the Chi-squared test) is a standard measure of association between two categorical variables. It determines whether there is a significant relationship between the variables. If the two categori...
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Last Updated: 12/09/2024
in AudienceLens
An index is a statistical measure used to compare the concentration of a characteristic within a target audience to a reference population. It can help us understand the relative signification of a trait, behavior, or attribute within the target ...
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Last Updated: 10/21/2024
in InsightStore 2 We are presenting a series of brown bag webinars on various topics. October 16, 2024: Segment enhancements July 31, 2024: Strategic storytelling with data . Here are the slides . March 15, 2024: Dashboards February 15, 2024: Segments a...
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Some information for each question can only be seen on the Basic Information screen. To access it, find the question you are interested in and click on its text to go to the question results page. Scroll down and click on the Settings heading....
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Last Updated: 02/25/2025
in InsightStore 2
So, you've just begun to explore the InsightStore! We know it can seem overwhelming. Let's talk about where you might want to start.
The landing page is our "front door," so to speak, so let's start there with a video that explores it. It g...
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You can use the text box on the questions page to search for keywords in questions. To search, enter one or more search terms in the search box and hit return/enter or click the magnifying glass at the right. The main search field searches key...
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To export the information from a dashlet, look for the hamburger menu (three horizontal lines) in the middle of the right side of the dashlet (see orange arrow below). The smaller menu will be displayed when you click on the hamburger menu....
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Last Updated: 01/07/2025
in InsightStore 2 Getting around
When you log in to the InsightStore , you will be on the landing page. It provides an easy way to access various areas of the InsightStore. Your first name and the name of your organization are displayed in the upper right corner of the land...