Pinning a news/pop culture question to your poll

To pin a question means to ensure that it is the first news or pop culture question seen by any respondent who visits a particular target. Pinning questions relevant to a site or article's theme improves the response rate.

You can link to a specific news/pop culture question using the poll unit admin tool.

  1. Sign in to the InsightStore. The login page is at https://insightstore.civicscience.com/login.
  2. Search the InsightStore's question list for the question you want to ask and navigate to its details page. An example URL is https://insightstore.civicscience.com/questions/573903/results/profile.
  3. Extract the question ID from the URL, i.e., 573903.
  4. Go to the page on your site where the poll unit resides and scroll to its location.
  5. Click the gear icon in the lower right corner of the poll unit to reveal the editable menu:

  6. Click on Ask a Question and then Use an Existing Question.

  7. In the Find a Question text box, enter the question ID from step 1. Select Page-Level Engagement or General Engagement and click Submit
  8. Refresh the page where the poll unit resides, and you should see the pinned question.

Please Note:

  • Only news/pop culture questions can be pinned, as pinning value or profile questions could skew their results
  • The question must be visible to the current target
  • A respondent who has already answered the pinned question or who is not in the segment to which the question was deployed will not see the pinned question