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Create a new question

The Create a New Question sub-tab permits you to create and deploy a new engagement question.

Please do not use the Select Question Sub-Type field. It is being deprecated.


  1. Write the text of your question. The character limit for questions is 133.
  2. Write out the answer options for your question. 
    1. You must have at least three answer options.
    2. You may have up to eight answer options, but seven or fewer is better.
    3. Remember to provide an opt-out answer.
    4. The character limit for answer options is 33.
  3. Select a weighting scheme.
  4. Decide on the Question Usage Type.
    1. Select Page-Level Engagement to pin the question to the page.
    2. Select General Engagement to deploy a question to your feeds. You will be shown a list of feeds to which the question can be deployed and asked for the number of days you wish to ask the question.

  5. Use the Submit button to create the question.