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Popular Articles

  1. Choosing and applying weighting schemes

    Choosing an appropriate weighting scheme CivicScience offers many custom weighting schemes. Therefore, a common question is how to choose a weighting scheme appropriate for your research needs. To select a weighting scheme that suits your researc...
  2. Filtering a MultiTimeview report

    To filter a MultiTimeview report, open the report to its Results tab.  Click on the FILTER MULTITIMEVIEW dropdown. Select one of the options and hit Apply . ...
  3. Tags

    Question tags can be used to organize your questions in the InsightStore. Tagging a question will make it easier for you to find related questions throughout the system. Tags can also be used to define question lists on dashboards. Tags can be s...
  4. Attributes

    There are six attributes available in AudienceLens. Demographics : CivicScience obtains demographic information from consumers' direct answers to questions.  Location : Urbanicity is established through answers to questions. Geography is extra...
  5. Updating your user information

    Each field on the Basic Information screen is required. To change your first name, last name, or email address, please enter the new information here and hit Save . Be very careful if you change your email address. ...
  6. Question profile

    The Profile section shows the question's answers broken down into several categories: Gender Age Race Income Education Urbanicity Parental Status To reach the profile, find the question you're interested in and click on its text to reach t...
  7. Cloning a MultiScore report

    To clone a MultiScore report, go to the Settings tab, then all the way to the bottom of the page. Click Clone . (If you do not see that button, you do not have edit permissions for the report in question.) You will see this modal: On...
  8. Question IDs

    The following information is valid only for radio questions. Making a note of a radio question's ID (QID) will make it easier to search for that question again in the InsightStore.  When you are viewing a radio question’s details page in the I...
  9. Creating a Deep Profile report

    To create a new Deep Profile report, use the Reports link in the left navigation pane, then click on the blue Create button. Select Deep Profile from the dropdown menu.  On the next page, give your report a descriptive name. Cho...
  10. Interest attributes

    The interest attributes are as follows: Interest  Attributes  Automotive   Frequently attends car shows Identifies car purchase influencers Currently owns or leases a car Expresses behaviors around car repairs ...