There are six attributes available in AudienceLens. Demographics : CivicScience obtains demographic information from consumers' direct answers to questions. Location : Urbanicity is established through answers to questions. Geography is extra...
To clone a MultiScore report, go to the Settings tab, then all the way to the bottom of the page. Click Clone . (If you do not see that button, you do not have edit permissions for the report in question.) You will see this modal: On...
To filter a MultiTimeview report, open the report to its Results tab. Click on the FILTER MULTITIMEVIEW dropdown. Select one of the options and hit Apply . ...
Choosing an appropriate weighting scheme CivicScience offers many custom weighting schemes. Therefore, a common question is how to choose a weighting scheme appropriate for your research needs. To select a weighting scheme that suits your researc...
The Customization tab under each target's settings has many fields. Changes here can wreak havoc upon your poll unit, so it's best not to change them lightly.
Basic customizations
In-article polling
In Article Polling has four...
Question tags can be used to organize your questions in the InsightStore. Tagging a question will make it easier for you to find related questions throughout the system. Tags can also be used to define question lists on dashboards. Tags can be s...
The Profile section shows the question's answers broken down into several categories: Gender Age Race Income Education Urbanicity Parental Status To reach the profile, find the question you're interested in and click on its text to reach t...
The following information is valid only for radio questions. Making a note of a radio question's ID (QID) will make it easier to search for that question again in the InsightStore. When you are viewing a radio question’s details page in the I...
The interest attributes are as follows: Interest Attributes Automotive Frequently attends car shows Identifies car purchase influencers Currently owns or leases a car Expresses behaviors around car repairs ...
To create a new Deep Profile report, use the Reports link in the left navigation pane, then click on the blue Create button. Select Deep Profile from the dropdown menu. On the next page, give your report a descriptive name. Cho...