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You can use the text box on the questions page to search for keywords in questions. To search, enter one or more search terms in the search box and hit return/enter or click the magnifying glass at the right. The main search field searches key...
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The library of questions in CivicScience's InsightStore is the foundation of all the data we collect and analyze. We use questions to gather information from voluntary respondents. We ask questions through a network of websites (owned by our media...
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When you log in to the InsightStore , you will be on the landing page. It provides an easy way to access various areas of the InsightStore. Your initials and organization name are displayed in the upper right corner of the landing page. Pic...
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Our navigation pane is on the left side of every page. The logo and the InsightStore title are links to the landing page.
The small expanding caret to the right of the InsightStore title collapses the navigation pane to a narrow view wi...
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We are moving to a new, unified authentication system for the InsightStore and our other products. As part of that effort, we have tightened your account's password requirements. For now, these requirements only affect new accounts (those created ...
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Last Updated: 12/09/2024
in InsightStore InsightStore 2
So, you've just begun to explore the InsightStore! We know it can seem overwhelming. Let's talk about where you might want to start.
The landing page is our "front door," so to speak, so let's start there with a video that explores it. It g...
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Last Updated: 12/09/2024
in AudienceLens
The purchase intent attributes are as follows: Category Attributes Entertainment Pays to watch entertainment content via website subscriptions Frequently goes to movies, sporting events, live music, or comedy even...
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Last Updated: 12/09/2024
in AudienceLens
The interest attributes are as follows: Interest Attributes Automotive Frequently attends car shows Identifies car purchase influencers Currently owns or leases a car Expresses behaviors around car repairs ...
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Last Updated: 12/09/2024
in AudienceLens
When you look at any AudienceLens tab, you'll see the Composition column beside the Index column. So, what does composition represent? The composition is the percentage of the selected audience (not the baseline) for that attribute. In the im...
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Last Updated: 12/09/2024
in AudienceLens
An index is a statistical measure used to compare the concentration of a characteristic within a target audience to a reference population. It can help us understand the relative signification of a trait, behavior, or attribute within the target ...